Business and branding support for women can make all the difference when you’re spinning plates – family, clients, marketing, endless admin – and wondering how on earth you’re meant to do it all. I know that feeling all too well. Some weeks, I’ve dashed from the school run straight into client calls with half a cup of cold tea on my desk. That’s why finding the right support matters. With the right resources, you can gain clarity, confidence, and the reassurance that you don’t have to carry everything alone.
Here are seven brilliant resources – a mix of training hubs, communities, and practical support – that can help women in business build brands that feel authentic, sustainable, and strong.
Business and branding support for women
1. Business Gateway (Scotland): Practical Support for Women in Business
If you’re running a business in Scotland, Business Gateway is a fantastic free resource. They offer webinars, 1:1 advice sessions, and workshops on everything from branding basics to finance planning. I know women who’ve left their sessions with practical steps they could action immediately – no jargon, just helpful guidance. Their online Resources library is also worth bookmarking. Inside, you’ll find articles, guides, and checklists. Topics range from digital marketing, business planning, finance, and growth. Whether you need a simple template to get started or more detailed guidance to scale, you’ll likely find something useful there. It’s a really practical way to get bite-sized business and branding support whenever you need it.
2. Women’s Enterprise Scotland (WES)
Women’s Enterprise Scotland is all about championing women in business. Alongside their research, WES also hosts events that shine a light on the value of female-led businesses. I love how their work echoes my own belief – that women deserve to feel seen and supported, not invisible or sidelined. One of their most practical offerings is the Women’s Business Centre – a digital hub full of resources designed specifically for women at every stage of business. You’ll find guidance on funding, marketing, networking, and even wellbeing. It’s like a one-stop library of support, created with women in mind. If you’re looking for expert advice combined with real-life inspiration, this site is a brilliant place to start.
3. Networking Groups: Community Support for Women in Business
Running a business can feel isolating. However, being part of a supportive network is often the difference between giving up and keeping going. For me, that’s been the Lanarkshire Boss Mums group – a community where women balancing business and family share advice, cheer each other on, and celebrate wins big and small. I still remember posting during a wobbly week and being met with encouragement that lifted me back up. Whether it’s online or face-to-face, finding your people is one of the most important forms of business and branding support for women.
4. Pinterest Academy: Marketing Guidance for Pinterest
Pinterest isn’t just a moodboard platform anymore. In fact, it’s one of the most effective long-term traffic drivers. Pinterest Academy is their free training hub, with lessons on everything from content planning to advertising. If you’re a woman in business who doesn’t want to live on Instagram 24/7, this is a brilliant alternative. Personally, I use Pinterest to drive traffic to my own blogs – and I often guide clients to start simple: one board, a few branded pins, and consistency.
5. Canva Design School: Personal Branding Help for Women
Canva isn’t just about templates. Instead, their Design School offers tutorials and courses that build real skills. These resources are aimed at helping non-designers create professional branding and graphics. I’ve seen clients’ shoulders literally drop in relief when they realise they don’t need to be a “designer” to make their brand look consistent and confident. It’s a supportive space for branding support for women who want to learn as they go.
6. Google Digital Garage: Training and Courses
Google Digital Garage is a free learning platform offering courses in digital marketing, websites, analytics, and more. It’s particularly helpful if you’re a woman in business wanting to strengthen your online presence and understand the bigger picture. A great starting point? Their “Fundamentals of Digital Marketing” course – bite-sized lessons that give you a clear roadmap.
7. Owl Luminous Creative Business Power Hour
Sometimes, though, what you need isn’t another course or a group – it’s focused, personalised support. That’s why I created the Creative Business Power Hour. In just 60 minutes, we can tackle whatever’s keeping you stuck – whether that’s Canva chaos, a website layout that doesn’t feel right, content that won’t flow, or the tech tools that eat up too much headspace. After that, you’ll walk away with practical fixes, clarity, and an action plan you can actually use.
In other words, it’s not about adding more to your plate – it’s about giving you back time, energy, and confidence. If you’ve been nodding along to this list of resources but wishing for something more tailored to you, this could be the missing piece.
👉 I’d love an hour of practical, supportive help – just for me
Bringing It All Together
Business and branding support for women comes in many forms – free resources, communities, training hubs, and sometimes, a safe space to sit down with someone who “gets it.” My hope is that this roundup gives you a few ideas of where to turn the next time you’re feeling stuck or invisible. You don’t have to do it all alone – there’s a whole ecosystem of support out there, and you’re allowed to lean on it.
Thanks for reading
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